The Binghamton Latin American Student Union (LASU) was celebrating 50 years as an organization, and asked the Binghamton Student Design Agency (BSDA) to create a magazine commemorating their history. The magazine was to be passed out at the LASU Gala, a formal celebration for current members and all past alumni. As an intern with the BSDA, I was asked to design 4 spreads of the magazine. LASU was inspired by Cardi B's 2019 Met Gala dress for the aesthetic of the magazine, meaning red, gold, sparkly, and sophisticated.
The biggest initial challenge was that LASU had a strict requirement for how many pages we could include in the magazine, yet with the amount of text they wanted us to include it seemed impossible to stay within their requirement. I tested many different typefaces for the body text until I found one that remained readable at a small size and left the pages feeling light and sophisticated. Then, I proposed a few type pairings for titles and subtitles to my team at BSDA.
My next challenge was breaking up the large block of text I had received as the interview transcription. I recolored certain important lines and incorporated block quotes, then formed the dramatic diagonals of the columns for a more dynamic composition.
Composition: InDesign